Raw skills, daring and instinct.
More than a driver—Gilles Villeneuve was pure adrenaline on four wheels. Discover the exclusive Gilles Villeneuve Collection and experience the raw skills, fiery spirit, and all-or-nothing attitude that redefined Formula 1 competition.
The Gilles Villeneuve Timeless Collection taps directly into that electrifying energy, offering a way to celebrate the enduring legacy of a true legend who never once played it safe. Each piece in this collection is more than just merchandise; it’s a carefully crafted nod to his unparalleled fearlessness and the indelible mark he left on the world of Formula 1.







A Canadian Motorsport Icon
Become part of the enduring legacy of a Canadian Motorsport Icon. From his early days on the track, Gilles Villeneuve was destined for greatness, showcasing natural speed and earning respect as one of the most fearless drivers of his era.
27: Symbol of Talent
The number 27 became synonymous with Gilles Villeneuve’s fearless spirit and unmatched talent. Emblazoned on his car, it symbolized a driver who pushed every limit and redefined what was possible on the track. This collection celebrates the legacy of 27, featuring apparel that honour Villeneuve’s boldness and the legend he left behind.
Stay in the loop with the latest updates on new collections, special events, and captivating news from the world of Gilles Villeneuve. By joining our mailing list, you’ll enjoy exclusive insights, special promotions, fascinating stories, and more!